London - Generali Real Estate, part of Generali Investments, has completed the acquisition of the Novotel Tower Bridge London. Following this transaction, Generali Real Estate’s pan-European hospitality portfolio now reaches approximately €1 billion.

Located in the heart of the City of London at 10 Pepys Street, close to Tower Bridge, the 4-star, 203-key Novotel Tower Bridge London benefits from a prime position in one of the capital’s most dynamic submarkets. This area is characterised by a balanced and resilient demand profile, supported by both corporate and leisure segments. The hotel also offers a range of amenities, including a restaurant and a dedicated wellness area, further enhancing its appeal to a broad customer base.