The real estate industry is going digital − serious challenges must be mastered

The real estate business is in a constant state of change.

For years the industry has been pursuing digitalisation and tackling the various associated hurdles, such as highly manual, nonintegrated business processes, a lack of process and data standards, and limited data transparency and availability. Related standardisation and harmonisation efforts are often complicated by local practices and regulations as well as a heterogenous real estate ecosystem. And finally, a successful change requires buy-in and adoption from stakeholders rightfully concerned about data privacy and cyber security.

To be able to master the diverse challenges, a consistent and holistic approach is required that tackles the problems at the root. We at Swiss Life Asset Managers are building a unique pan-European real estate IT platform across all our European entities – one that covers our end-to-end value chain and has asset, portfolio, fund and transaction management operations at its core. This digital setup is complemented by a customer relationship management tool, ESG, risk and reporting features as well as a data integration platform to manage and monitor the various internal and external data sources while adhering to the latest data security standards.

Read the full ‘Thought Leadership’ article at the link below

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