42 years ago, MTV introduced itself to the world with a song as prophetic as it was catchy. The Buggle’s hit song “Video Killed the Radio Star” ushered in a wildly different era for the consumption of music. We think private equity is facing its own MTV moment.
Investors have long relied on a set of infl uential factors that have remained unchanged for over half a century. However, the world is changing rapidly, with many of these factors set to change with it. To quote a recent report by Bain Capital “the global economy is presenting investors with conditions few among them have ever seen before.” Adapting to the new environment will be disruptive and unsettling for many investors. Private equity investors will need to adjust their strategies to account for this new world order.
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